Complimentary ₹100 on your first JASA order

Handwoven pearl reed handbag Natural pillows and bedsheets on a softly made bed Botanical embroidered cushion cover on a living room sofa

Reed craft

Carry heritage in every weave

Pearl-finished kauna grass bags from Assam — heirloom pieces woven slowly for celebrations and everyday grace.

Explore reed bags arrow_forward

Bed & bath

Pillows & bedsheets for restful nights

Soft natural fabrics in earthy tones — layers of comfort made for bedrooms that breathe calm and warmth.

Shop bedding arrow_forward

For your sofa

Cushion covers that tell a story

Hand-embroidered botanical covers in natural cotton — crafted by women artisans across North East India.

Shop cushion covers arrow_forward
volunteer_activism

Handcrafted by artisans

eco

Rooted in nature

cottage

Made for meaningful spaces

Shop by world

Curated Collections

View all categories

Best sellers

View all arrow_forward

Crimson Bloom Cushion Cover

₹1,750

For Your Sofa

1

Secret Garden Cushion Cover

₹1,890

₹2,290

For Your Sofa

1
Women artisans weaving traditional reed craft in North East India Artisan hands finishing a handcrafted JASA piece Handwoven reed bags made by North East artisans

Our Story

Crafted by women. Inspired by nature. From North East India.

Rooted in Guwahati, reaching homes across India

Natural materials. Mindful living.

Know Our Story arrow_forward

Handcrafted gifting for special moments

Thoughtful, timeless and beautifully packaged. For celebrations, gratitude and everything in between.

Explore Gifting arrow_forward

Real homes, real stories

Customer Reviews

local_shipping Free shipping on orders above ₹1999
verified_user Secure payments & easy returns
eco Thoughtful, plastic-free packaging
favorite Proudly made in India
local_shipping Free shipping on orders above ₹1999
verified_user Secure payments & easy returns
eco Thoughtful, plastic-free packaging
favorite Proudly made in India